How To Become A Digital Leader and Build Online Influence [Episode #41]

  • 0
  • November 20, 2012
how to build online influence

Stephanie Sammons from Wired Advisor and is my guest today.   I love Stephanie, but I must admit I’m a little jealous at how good she is at building online influence.

You’re going to love my conversation with Stephanie because she breaks down the steps to building online influence and shows just how simple it can be to stand out in a noisy crowd.

I get a little jazzed up because she shares how important systems and processes have been to her business – you know I’m a little bit of a nut when it comes to systems – and she explains how process implementation makes social media and digital leadership that much easier.

Here are some highlights from our Interview:

  • Discuss how Stephanie had a job waiting for her after college although it wasn’t her passion and how a guest speaker changed her life and career path

  • Discuss how early in her career as a 24 year old she gained the trust of her much older clients – clue…it’s all based on the fact that people want to be lead
  • Talk about how she jumped into digital leadership and how her coaching background has been parlayed into every aspect of her business
  • Discuss the importance of collaboration and how to build a loyal network
  • Talk about why she didn’t fear leaving corporate America to start her business
  • Talk about the importance of targeting and defining your niche
  • Discuss why she feels it’s important to  manage your own social media platforms and the importance of relationship management
  • Discuss how to build online influence

About guest Stephanie Sammons

how to build online influence








I help business professionals and professional services firms excel at digital leadership and business growth in a wired world through building online influence.

As Founder and CEO of Wired Advisor™, my company works exclusively with financial advisors and financial advisory firms to develop and implement a digital leadership strategy for maximizing client loyalty and new client acquisition opportunities.

For most of my career, I’ve been immersed in the art and science of developing and scaling high-trust and high-touch relationship-centered businesses. I believe that in the digital age, in order to stand out from the crowd you must lead your clients and prospective clients.

The reward for establishing yourself as a digital thought leader and building trusting relationships with your target audience is digital equity. Digital equity is the result of happy, loyal clients and advocates for your company.

Links Mentioned:

Wired Advisor


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About sbutler

  • I agree with Stephanie on using Linked In. It’s a conversation, so we have to get involved in whatever tool we use. LinkedIn Answers is a great tool for engaging and LinkedIn Today is useful for finding the latest news.

    I also use LinkedIn Groups to see what types of questions people are asking and get insight into what their answers are.

    • Shelia

      Hi Dee, thanks for watching and commenting! I’m glad you’re using LinkedIn – I really need to get busy over there myself. Thanks for the input. Shelia

  • Thanks so much for having me Shelia. This is a great show and I think you’re on your way to huge success!

    All the best,

    • Shelia

      It was my pleasure Stephanie – thanks for sharing your story. I can’t wait to connect at NMX in Vegas 🙂 Thanks again,

  • Awesome Interview!
    Shelia, Your show does an incredible job of highlighting Women and at the same time • Educating others• Stephanie Sammons is a true leader! She is a “Thought Leader”!
    Also, shows us how we are similar in so many ways. I was born in Wichita Falls, (where You both went to college) and of course my first career was as a principal in Plano ISD and thus another connection as Stephanie taught there.

    Gotta Love this new world of Social Media!

    • Shelia

      Hello Debbie, thank you SO much for your kind words! I loved my interview with Stephanie as well – she’s really great. It is truly a small world and thank goodness for social media. Thank you again for your continued support! Shelia